Build the foundation
Each room opens with focused teaching on the brand decisions most business owners were never taught to make.
Brand Lab LIVE
Join a room of entrepreneurs around the world building their businesses and brands to become the obvious choice in the market.
Your first two visits are free. Wednesdays at 9:00 AM Pacific.
The room
Most business owners do not need more information. They need a place to see what they cannot see from inside their own business.
This is a weekly brand clarity and decision room for business owners, entrepreneurs, and leaders who are ready to stop second-guessing their message and start making stronger brand decisions.
What happens every week
Each room opens with focused teaching on the brand decisions most business owners were never taught to make.
Ask what you have been circling. Get a direct answer grounded in clarity, positioning, buyer psychology, and trust.
Bring your website, offer, headline, bio, or idea into a live hot seat and see exactly where the signal is breaking.
Every Wednesday
One strong move can save months of rewriting, rebuilding, and spending money on the wrong problem.
9:00 AM Pacific · 60 minutes
10 to 15 minutes: A focused brand teaching built for immediate application.
The rest of the room: Open questions, live decisions, and hot-seat feedback.
Bring: The work as it is. It does not need to be polished before it enters the room.
Who is leading the room
Taylor Boone is a Brand Strategy Advisor and founder of The Brand Alchemist™ Method. Over the course of 25 years, she has worked with local and global brands, translating complex ideas into stories and messages people understand, trust, and remember.
She has advised entrepreneurs, nonprofits, schools, and seven- and eight-figure brands on the message, positioning, and emotional authority that make a business easier to understand, trust, and choose. Taylor is also sought out for think tanks, speaking engagements, and podcast conversations for the strong point of view she brings to branding, buyer psychology, and the future of business in the age of AI.
That depth of experience gives Taylor a sharp eye for the disconnect between what a brand intends to communicate and what people actually receive.
Throughout the year, Taylor will bring carefully selected experts into the room to speak on AI, personal style, business growth, and what it takes to build a million-dollar business as a solo entrepreneur. Each conversation is chosen for one reason: to give you sharper perspective and stronger decisions across your brand and business.
Save Wednesdays at 9:00 AM Pacific. The conversations ahead are worth being in the room for.
From inside the room
“I will not let anything come between me and Brand Lab. It is my favorite part of the week.” Brand Lab LIVE member
“The best gift for my business has been my seat in this room.” Brand Lab LIVE member
Experience it first
Visit Brand Lab LIVE twice. Bring a real question. Feel the value. Then decide if this is the room your business needs every week.
Why members stay
“I would have expected to pay $20,000 or more for what I have learned inside Brand Lab LIVE. The clarity I gain every week has been a game changer for my business.” Brand Lab LIVE member
“This is not outdated brand theory. Every week, we make current, relevant brand moves that keep pace with how business is growing and changing now.” Brand Lab LIVE member
Frequently asked questions
Brand Lab LIVE meets every Wednesday at 9:00 AM Pacific, excluding holidays. Each room runs for approximately 60 minutes.
Business owners, entrepreneurs, and leaders who want clearer messaging, stronger positioning, better brand decisions, and a brand people understand and trust.
Bring the real work. Your website, headline, bio, offer, post, launch, positioning question, or the decision you keep circling.
No. Bring the work as it is and the question you want answered. Clarity comes from putting the real issue in the room.
Register for the next Brand Lab LIVE and attend as a guest. You may visit twice before deciding whether to continue as a paid member.
Yes. By joining Brand Lab LIVE, you give permission to be recorded. If you prefer not to appear in the recording, keep your camera off and avoid sharing private or confidential information.
Bring the decision
Your first two visits are free. The next clear move may be one conversation away.